International Journal of Humanities and Social Sciences- IJHS

Volume 2 Issue 2

1. HOW CORPORATE REPUTATION AND PURCHASE INTENTION AFFECTS BRAND PAGE COMMITMENT AND ANNOYANCE: A SOCIAL MEDIA BASED RESEARCH ON PAKISTANI TEXTILE BRANDS

Authors: Sidra Naeem, Sonia Hassan, Ahmad Naeem

Country: Pakistan

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2. Influence of social media marketing on fashion conscious customer’s inclinations, relationships and purchase intensions regarding clothing fashion trends among the universities’ students in Multan region

Authors: Sonia Hassan, M Fahad Faheem, Abdul Rehman

Country: Pakistan

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